Anvesha Infotech Web Designing and ERP Development Services Provide Pay-per-click (PPC) is an advertising model used on search engines, advertising networks, and content Websites/blogs, where advertisers only pay when a user actually clicks on an ad to visit the advertisers Website. Advertisers bid on keywords they predict their target market will use as search terms when they are looking for a product or service. When a user types a keyword query matching the advertisers keyword list, or views a page with relevant content, the advertisers ad may be shown. These ads are called a Sponsored link or sponsored ads and appear next to or above the natural or organic results on search engine results pages, or anywhere a Webmaster/blogger chooses on a content page..
Pay-per-click ads may also appear on content network Websites Search engines. In this case, add networks such as Google AdSense and Yahoo! Publisher Network attempt to provide ads that are relevant to the content of the page where they appear, and no search function is involved.
Anvesha Infotech Web Designing and ERP Development company providing Services will help you plan, implement, and monitor a pay-per-click campaign to help you maximize your return on your advertising expense. Our years of experience will guide you into making the best marketing decisions.